Islamabad, October 24: Jazz, Pakistan’s leading digital operator, proudly announces the launch of FikrFree, Pakistan’s largest AI-powered digital insurance and healthcare marketplace. This innovative platform aims to revolutionize the country’s insurance sector by making healthcare and financial protection accessible, affordable, and personalized for all Pakistanis, particularly underserved communities. With insurance penetration rates in Pakistan remaining below 1%, FikrFree is a vital step toward bridging the gap. It empowers individuals and families by offering them a range of tailored insurance products, online doctor consultations, and real-time claims management—all in one convenient platform.

Kazim Mujtaba, President Consumer Division at Jazz, commented on the launch:

“FikrFree is not just about providing insurance—it’s about transforming lives. By using AI, we are making financial and healthcare protection accessible to everyone, ensuring peace of mind for millions of Pakistanis, especially those in underserved areas.” At the heart of this initiative is Jazz’s purpose: to improve lives and livelihoods through the power of technology. By leveraging AI, Jazz is ensuring more people can access critical insurance and healthcare services, addressing challenges in both sectors while empowering individuals with the security they need.

The introduction of FikrFree is a testament to Jazz’s commitment to driving meaningful change in Pakistan’s digital and financial landscape. By transforming the insurance sector, Jazz aims to foster greater inclusion and provide the tools needed for individuals to protect themselves against unforeseen risks. Jazz, Pakistan’s largest digital operator, is dedicated to improving the lives and livelihoods of people through technology. As a leading telecommunications company, Jazz is driving the digital revolution in Pakistan, promoting innovation, sustainability, and inclusivity for a better tomorrow.